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In 1853 Levi Strauss arrived in San Francisco and opened a wholesale dry goods business selling items to small stores all through the West. Then in 1872 Jacob Davis writes to Levi Strauss, telling him about the process he invented to rivet the pocket corners on mens pants to make them stronger. He suggests the two men take out a patent.
Three years later Levi Strauss & Jacob Davis are granted a patent on the process of riveting pants and this is the invention of the blue jean. The pants – called “waist overalls” – have one back pocket, a watch pocket, a cinch, suspender buttons and a rivet in the crotch. There may have been a tradition of pocket stitching on mens work clothes but this has not been proved for certain. The cinch and suspender buttons were standard on mens pants. Levi did not invent the cut or fit of the waist overalls; what they did was take ordinary mens work pants and rivet them, creating the new category of workwear which we today call blue jeans.
Levi Jeans, originally work wear for lumberjacks and farm workers in the American South in the 19th century are the first and only choice for many fashion conscious jeans wearers today. And nothing personifies this well deserved image more than the iconic Levi 501 Jeans.
With a history and pedigree spanning over 130 years, Levi Jeans have evolved from the original utilitarian garment for manual workers in the American South in the 19th century to a designer and must have item for the fashion conscious jeans wearer of the 21st century. Yet Levi Jeans are still sought after for their practicality and durability.
Levi Jeans come in a mind-boggling and mouth watering variety of styles which include; the basic comfort straight leg version, the loose fit Boyfriend Cut (worn slouchy and below the waist) , the Boot Cut ( they do what they say on the tin – i.e. facilitate your boots), to bang up to date skinny jeans ( not for the faint hearted – or more generously proportioned !) Just to add to the fun the choice of finishes range from ; stone wash, one wash black, and , originally challenging to parents everywhere , the broken in. Incidentally such is the generation spanning appeal of Levi Jeans that those same parents are now probably wearing these as a comfort choice themselves!
For the connoisseur, however, the iconic and cult Levi 501 Jeans with the trade mark button fly is the Levi Jean of choice. The granddaddy of all jeans and still the leader for understated effortless everyday style. Ageless and timeless Levi 501 jeans have been the must have dream jeans for teenagers (of all ages!). Nothing says more about lifestyle and aspirations than these stylish and wonderfully understated Levis’. Indeed Levi Strauss are so cognizant of the importance of the brand to the history of jean making and to their success as a company that in 1997 they paid $25,000 for a pair of vintage (1890) Levi 501 jeans.
If you like to dress to impress and have room and resources for just one essential, statement pair of jeans in your wardrobe then it has to be Levi Jeans and for the connoisseur it has to be Levi 501 Jeans.
Famous celebrities also enhanced the brand by wearing the velour tracksuits most notably Madonna. The fact that she helped push the trend was rewarded with a custom tracksuit with “madge” embroidered on the rear. One of the most popular trends of the 2000s was the Juicy couture tracksuit. The most popular of these by far were the Juicy Couture tracksuits. The Juicy sweat suit spawned countless imitators and was immensely popular with celebrities, and average everyday citizens. Developed in Southern California by Juicy Couture creators Pam and Gela, this innovation was unlike any other that had come before it. For the very first time in the history of fashion, a tracksuit which had heretofore been relegated to the ranks of athletic wear only was quickly becoming the most popular kind of clothing to wear to parties, shopping or on really every occasion. The style of the Juicy couture tracksuits on sale is inherently casual. By raising the quality of fabric and workmanship to a level higher than that of the average tracksuit, the designers had made a high quality item that looked as stylish to the eye as it was comfortable to the body. There are myriad reasons why this style should never have caught on, but in America, comfort was synonymous with style so for the people who tend to throw on sweatpants and a sweatshirt or a tee shirt for their everyday errands, going to lunch or go shopping, the suit was a way to remain as comfortable as you were in your sweatpants while looking a little bit more chic and interesting than sloppy and sweaty.
Shop your Hollister UK clothing at such Hollister UK stores can save you lot of money. If you have not visited Hollister UK stores before, then it is quite an experience. All of such stores are shocking because of their special details. Different kinds of the clothing are divided into different sections and all of them are painted and decorated in light colors. Inside the store you will find dimly lit merchandise racks, and props with spot lighting. Every store has a central room that houses the cash registers, and has some couches and chairs you can sit on. In this main room you will also find pop culture magazines to read,and cds for sale with the stores latest playlist of music. Hollister stores are not only a great place to get some clothes, but also offer a nice experience while shopping
Except such Hollister UK stores listed above, there are also many other kinds of stores which can offer great Hollister clothing. For example, people can get what they want from the stores on eBay. Usually online stores can offer more discounts than those local retail stores. What is more, they can offer more convenience. People need not to hang down the street to find what they need; all they have to do is clicking their mouse and then just waiting for their orders at home! Resource: a>
The mantra in todays fashion world is to unearth the winners of the past and give them a modern twist. Were seeing a comeback of trends that were prevalent in the 60s and 70s, whether it is in clothes, hairstyles or even footwear. The most recent reappearance in footwear is that of brogue shoes.
Though brogue shoes for men never truly went out of fashion, they did go in hibernation for some time. But designers have rediscovered their evergreen style, and have brought it back on the ramp. Theres more variety and more designs than ever before, and this time, even women will be able to experience the uniqueness and class of this shoe.
Originally designed as a casual shoe for the menfolk in Ireland and Scotland, brogue boots were marketed as an inexpensive shoe to serve a purely functional purpose. The humble Irish workers adored the shoe due to their unique perforated front and tongue-less laces. These were so created so as to aid the workers in being comfortable on the damp bogs of the countryside where they worked. The holes helped drain out water from inside the shoes, if it filled in during the rainy season.
Dress brogue shoes also became popular in Scotland, where they were worn during formal dances. These shoes had a little heel that made a distinct sound as they were tapped on the wooden floors. These were usually made from untanned leather, which is why they retained its original brown color. The lacing was a cross-over style that could be tied up till the calf, for better grip, and looked great with Scottish kilts. These are available as full, half or quarter variants, where the fractions refer to the amount of perforations on the shoe.
Today, the brogue shoe has come a long way and is worn on most formal occasions. Available in black and brown tanned leather, they are considered as some of the most stylish mens shoes, with innovations taking place for the last 150 years. The sale volumes of brogue shoes for men have reached new limits in recent times, and still continue to grow. No other shoe offers style and comfort in the way these shoes do, which is why they have a huge fan following.
The entry of multinational companies in India has disrupted the popularity of Indian shoes in a way. The foremost footwear international companies have stretched over their feet in the realm. The list of the popular brands includes the name of the Reebok, Nike and Adidas that manufactures elegant, stylish trendy shoes. For the last five to six years, the manufacturing of Nike, Adidas and Reebok might not be satisfied in the entire country. For now imported shoes are assembled. The manufacturing is over looked mainly because of the non-availability of the raw substance for best worth of shoes in the county. To a view of Nikes Indian associate Siera Industrial Enterprise, director feels that it is essential to be dependent on the imported raw material. Afterward it will be resourced inside the country.
The brand Adidas has a hold up below preceding conformity with Bata since of no novelty among the two and the shoes were being manufactured with old pattern Adidas is now trying hard to maintain its goodwill. Coming to the Nike, it is manufacturing all kinds of shoes inside country. The stamp reading made in India is visible on Reebok or Nike shoes of or on the Adidas shoes, when they are being sold in America.
Bata is another popular footwear brand. Today, Liberty Woodland, Action, Relaxo, Mescos, Lakhani, Folex, Aero, Lotus Bawa, Adidas, Lee Kooper, Loto, Puma, Reebok and Nike shoes are speaking over mind and brain of customers. With the different TV channels enticing different advertisements to the common, the customers have turn out to be fond of acquiring costly shoes. In municipal cities, you will notice the shoes being sold in the latest stylish show rooms.
If we go further talking about the price range of the shoes, there is a varied range of products available. Let have a look at the list of Shoes price in India. The woodland Shoes price is more than Rs. 1000. Phoenix shoes are available in the price range of about Rs. 1000 – 3000. But if we talk about the Liberty shoes, then they are cheaper in their price range being available in Rs. 210 – 1500. The Reebok shoes are the most costly with the price range starting from Rs. 1500 and maximum it goes to 7500.
Lotus Bawa is one of the biggest exporters and manufacturers of Footwear in India, present wide range of high quality shoes including all sorts. The company manufactures shoes for the top brands such as Clarks, Reebok and lot more. Lotus Bawa Shoes price in India is quite reasonable.
If you want to buy used clothing, then you have joined the ranks of many other fashion-savvy women who know exactly what they want, and get them without breaking the bank. People buy used clothing all the time; however, when you buy used clothing online, it is not the same as doing so from vintage shops and garage sales. To get the most out of your experience when you buy used clothing via the Internet, read through the pointers below:
Value, rather than price, is the key. When you buy used clothing online, you do get to save money. However, the best thing about buying used clothing is that for a certain price, you may become the proud owner of something worth so much more than what you paid for. When you buy used clothing online, you can avail of a used designer item for the same price as a brand new non-branded item.
Watch out for fake designer goods. A lot of merchants online will try to pass off fake designer items and replicas as used designer items. Before you buy used clothing online, always do some follow-up research. Most of the time, its easy to spot fake goods if you take the time to read through the item description. Feel free to ask the seller about where the item was bought or if the proof of purchase is available.
When it comes to sizes, bigger is better than smaller. When you want to buy used clothing online, expect that the item you want may not come in other sizes. If you have to buy something that isnt in your size, opt for bigger sizes instead of smaller ones. It is easier to tailor an oversized dress to fit you compared to a dress thats too small for you.
Avoid outdated items. People who buy used clothing should steer clear of items that look too dated. When you buy used clothing online, you dont want to end up looking like your grandmother in her teens. Although vintage items are appealing, keep your look fresh by mixing old, used clothes with new, timely pieces.
Dont expect to find something in just one go. When you buy used clothing online, you may need to sift through several online stores and perhaps visit again the next day. Remember that you are looking for great finds but so is everyone else who wants to buy used clothing like you do. When you dont find anything special today, try again tomorrow. This will increase your chances of finding something worth keeping.
[This is part 1 of a 2-part series. To be continued.]
Any business plan has the three magic letters USP (unique selling proposition). Prior to any new design creation or a series for the season it is essential to brainstorm on the look of the launch collection. This is a quite a process wherein team leaders vouch for various themes and the decision maker finalises on a project. In a creative field, like fashion designing such management principles are hard to applied. But for survival in this-day competition this is essential.
USP can be a colour, a dress apparel, or simply exquisite dupatta or mens jhuttis. Dramatic projections on the ramp at a fashion shows are not a reality. This is known to all and hence such creations minus the props are regular sales. It is an extensive work by your marketing team to decide on the launch product. Maintaining the brand is essential. In a desire to augment sales the brand positioning should not be compromised.
Once the brand or the fashion designer has won recognition his reputation is unquestioned. Fashion designing is just not about influencing and begetting customers from Page 3. Its an era of awareness and to far-reach your sales. Niche clientele is a fleeting lot and succumbs to anything anew. Hence the need to re-invent.
Originality sells! Brand sells! And also distinguished complete works. The mannequin outside your store is impressive but the reality should match. Sizes should be well stocked when you are confident about your sales. Promptness and pro-active customer attending is necessary for business.
Working on the entire look is important. Employ an expert stylist with draping experience to help customers choose the best. investing in a good advertising agency assures the brand and culminates in sales too.
Planning, research and cultivating new styles goes to maintain a USP. If your USP is cotton and linen then try sequin or pearl embellishments this season. Co-ordinate the same with pointy shoes (a comeback trend) with similar patterning and work. Accessorize well and tie up with leading jewelry brands.
Encourage window shopping, videos on ramp walking and catalogues at reception. Choose a prominent space for hoardings depending on the clientele. Dont load too much information in print or television. Let the creation speak for itself!
O tie-dye surgiu na moda no final dos anos 60 e anos 70, no movimento mais conhecido como movimento Hippie. Leva esse nome por ser uma estampa derivada da tcnica amarrar (tie) e tingir (dye).
Essa moda j est nos registros da histria da moda, mas ainda hoje faz a cabea das fashionistas mais antenadas. E seu maior destaque ser uma pea chave no look, assim pra voc que gostou dessa moda lembre-se sempre que uma pea chave deve ser o destaque, combinando sempre com uma blusa, camisa ou at mesmo um blazer bsico sem estampas.
Alm do tie-dye clssico no jeans desbotado, a tendncia vem com um estilo mais moderno atravs das cores do tie-dye misturadas, lembrando estampas abstratas.
Podemos notar em nossas pesquisas que essa uma tendncia que ainda vai se esticar por diversos tecidos e modelagens e por vrias estaes ,fique ligada e adote a sua preferida.
Essa foi a nossa dica de beleza de hoje, esperamos que tenham gostado.
Skinny jeans and leggings have become very popular, and stores like Newport News and Gap.com carry them in various colors, designs and materials. You might have picked up a pair and are now wondering how you wear them; below are some ideas on how to pair skinny jeans and leggings with some stylish and flattering outfits.
Skinny jeans are pants that are tapered to fit snuggly around your legs and usually are tight fitting around the ankles. There are some that have some stretching capabilities, but most are very form fitting. Leggings are like tights; they can be purchased in a variety of materials and they are very form fitting (and usually end at the calf or the ankle). A good rule of thumb is to not wear your leggings as pants; they are an accessory and should be worn as such. If you do wear leggings, you should have your behind covered; stick to long tunics, sweaters, shirts or jackets.
1. Long Cardigan and Skinny Jeans or Leggings
When you are wearing a long sweater, such as a cardigan, you can pair it up with either leggings or skinny jeans and create a stylish look. Black is a slimming color for the leggings or skinny jeans; wear a similar colored top and black high heels for a sophisticated look.
2. Boyfriend Jacket and Leggings
The oversized jacket makes a great pairing for your leggings, as long as the jacket comes down past your buttocks. You can wear a sexy blouse or colorful sweater under the jacket, but keep the leggings a neutral color that is close to the color of the jacket and your shoes.
3. Short Dress and Leggings
When a short dress is worn with leggings; this does not mean a micro mini, you dont want to look as if you forgot to wear pants. You can pair this outfit up with flats or heels and look casual and cool.
4. Mini Skirt and Boots
When you want to sport that mini skirt you just bought; think about adding a pair of high boots and leggings. You can pair up a cute top–one that has some flow to it–with the mini skirt and leggings for a cute and stylish look. Make sure your boots are at least to the knees if not above them to ensure the outfit is pulled together correctly.
5. Skinny Jeans and a Jacket
Skinny jeans look great with a jacket or blazer. You can enjoy having the super skinny legs while creating a low neck line with the blouse under the jacket to draw attention to your natural curves. You can wear the outfit with any style boot or heel and even flats if you are going for a casual look. Be sure you never wear bulky tennis shoes with skinny jeans or leggings.